Exporting wine can be a difficult task. An understanding of the kind of wine styles that are successful in different countries is vital.

Also, all export countries have different legal requirements with regard to information on blending and mandatory documentation. There is also a strict process applied by the Australian export bodies, to ensure that the integrity of the Australian wine industry is not compromised in any way. There is a clear protocol involved in exporting wine, which is aimed at maintaining wine quality both in sensory and in chemical terms.